Illinois Gaming Board bans casino and sports wagering advertising on college campuses

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The Illinois Gaming Board (IGB) has introduced a ban on commercials on school campuses, together with an enlargement of the prevailing restrictions on promoting, advertising and marketing and promotions for on line casino, video gaming, and sports activities wagering operators.

The brand new guidelines have been adopted by the regulatory board, with these now together with commercials not being positioned in areas the place they’re prone to be seen by underage or susceptible folks.

Operators now should additionally keep promoting information and embrace outstanding, accountable gaming messages in promoting, advertising and marketing, and promotions.

“By adopting these measures, the IGB is constructing upon present rules to implement extra safeguards and requirements that additional defend the general public and encourage accountable playing habits,” stated Illinois Gaming Board Administrator Marcus D. Fruchter.

“These rules present for clear, constant, moral, and clear promoting and advertising and marketing tips for all on line casino, video gaming, and sports activities wagering operations beneath IGB jurisdiction.”

What adjustments have the Illinois Gaming Board made to promoting guidelines?

This crackdown on the foundations was introduced via a press release on August 4, with these adjustments now efficient. This follows a public discover and remark interval, together with approval from the Illinois Normal Meeting’s Joint Committee on Administrative Guidelines (JCAR) which occurred on Could 13, 2025.

Different adjustments embrace ‘prohibition from having commercials or promotions revealed, aired, broadcast, displayed, or distributed on any school or college campus, or school or college media shops resembling school or college newspapers and radio or tv broadcasts, or any sports activities venues used primarily for faculty and college occasions.’

There should even be the retention of copies of all promoting and advertising and marketing supplies together with a log of when and the way these supplies have been revealed, aired, displayed, or distributed.

Operators must additionally give patrons the choice to unsubscribe or decide out of promoting, advertising and marketing, or promotional supplies. This request needs to be complied with as quickly as practicable.

Downside playing textual content, as decided by the Illinois Division of Human Companies, must be included in all promoting and advertising and marketing supplies too.

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The publish Illinois Gaming Board bans casino and sports wagering advertising on college campuses appeared first on ReadWrite.

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